Why turn to sustainablility?

A sustainable business, a truly sustainable business, does not exist right now. Why? Both the means and the funds are not available.

But that should not stop businesses from making the transition towards sustainability. The beginning processes might have a small upfront cost, but the amount a business will save greatly outweighs the initial costs. Simply changing the light bulbs in a company, and setting timers so lights automatically turn off or shut off so as to not run 24-7 can save a company hundreds.

Right there you have, say, $1,000 dollars that would have been spent that can not be used for other things. Often if a company is now moving down a sustainable path this money (again, that [b]would have been spent already[/b]) can be used for more costly changes which, you guessed it, saved even more money down the road.

Soon you have made changes that at the beginning seemed way to expensive. And where did the money come from? Sources that would have been spent already on things like utilities, materials, transportation, and packaging.

Of course these changes don't happen overnight, but everyone needs to start somewhere.

So why not turn towards sustainability? Eventually the systems will pay for themselves and the company will make more profit than it once was before the changes were implemented.

Seems like a win-win situation to me.